Twitter Blue feels like a missed revenue opportunity.
People don't pay for features. They pay for social capital and status signaling.
Twitter could 10x the monetization potential of this by adding things like paid verifications, badges and profile page cosmetics.
The spectacle is a social relation between people that is mediated by an accumulation of images that serve to alienate us from a genuinely lived life. The image is thus an historical mutation of the form of commodity fetishism.