Product Management
Source: Product with Attitude
When Alan Cooper introduced personas back in the 90s, they were groundbreaking. They gave teams a shared language to understand their users.
But that was before:
Massive behavioral datasets
Real-time user segmentation
AI-powered pattern recognition
Dynamic feedback loops
Today, personas don’t capture reality, they capture our fondness for simpler times.
... See moreRule of thumb: Learning about a customer and their problems works better as a quick and casual chat than a long, formal meeting.
Rob Fitzpatrick • The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
I’ve worked in tech long enough to know when a product isn’t designed for delight, but for addiction, long enough to be suspicious of anything that feels ‘‘too fun to quit’’, and long enough to develop a strong belief that ethical tech doesn't exploit humans, it enhances their life.
Every time you talk to someone, you should be asking at least one question which has the potential to destroy your currently imagined business.
Rob Fitzpatrick • The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
I’ve worked in tech long enough to know when a product isn’t designed for delight, but for addiction, long enough to be suspicious of anything that feels ‘‘too fun to quit’’, and long enough to develop a strong belief that ethical tech doesn't exploit humans, it enhances their life.
Source: Product With Attitude