Product Management
Iâve worked in tech long enough to know when a product isnât designed for delight, but for addiction, long enough to be suspicious of anything that feels ââtoo fun to quitââ, and long enough to develop a strong belief that ethical tech doesn't exploit humans, it enhances their life.
Source: Product With Attitude
Melissa Perri ⢠Escaping the Build Trap: How Effective Product Management Creates Real Value
The Mom Test: Talk about their life instead of your idea Ask about specifics in the past instead of generics or opinions about the future Talk less and listen more
Rob Fitzpatrick ⢠The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
This sort of rejection isnât helpful because it doesnât teach you anything. Hard pitching gives binary feedback: you either nailed it or you didn't. Thatâs okay when youâre making fine adjustments (tweak this feature) but bad for bigger questions (does anybody care at all about what Iâm doing). Ask learning questions which pass The Mom Test. Then c
... See moreRob Fitzpatrick ⢠The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Product demo(s) grounded in product's key messages
Martina Lauchengco ⢠Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)

Source: Product with Attitude