the art of pricing
interesting pricing experiments, ideas, tools, and musings on how to get paid for your work/business/service/art/anything.
sari and
the art of pricing
Madhavan Ramanujam - How to Price Products onInvest Like the Best with Patrick O'Shaughnessy Colossus
podcasts.apple.com
If your customers perceive your discount as signaling a lack of confidence in your product's value, they may not want to buy it at any price.
Madhavan Ramanujam • Monetizing Innovation
Wow. @SubstackInc experimented with pricing, reducing it by 1 cent, so e.g. instead of $10/month, do $9.99/month.
The result?
A significant decrease for the pricing ending with .99. Which goes against conventional pricing wisdom!!
Why it's worth running... See more
👀 Wow, found a gem on Reddit. SaaS owners, think about this pricing trick! https://t.co/2bg29R5Oe1