language
The world is built by those who can think, but it is ran by those who can articulate.

To share parts of ourselves as a way of undoing aloneness, as a method of connection, as a form of putting words to something someone else might not yet have the words for, feels like shining a flashlight on something that would otherwise stay hidden, or as Ocean Vuong said, building fire escapes for each other.
As we are fed more content, we are pushed deeper into algorithmic niches. In return, we are encouraged to engage with more extreme and polarizing identifiers because it is more labelable, more indexable by the machine — the creation of the “Island". On this island, the slang, in-jokes, and archetypes which emerge as a community develops in... See more
björk said that trying to communicate through talking feels like trying to put the ocean through a straw

Names are powerful.
They shape how we think — both consciously and subconsciously.
Here are 10 name changes that flipped public perception:
Nathan Baughtwitter.com