innovation
Betting on Unknown Unknowns - by Alexandr Wang Betting on Unknown Unknowns
Alexandr Wangalexw.substack.com

When you’re focused on something few others are thinking about, you find yourself constantly making the case to yourself and others that your vision is worth pursuing and worthy of other people’s attention. This ongoing need to justify your work creates a significant emotional overhead.
Yancey Strickler • When Your Purpose Is 1-of-1
Almost everything that makes up our world first appeared in a solitary head—the innovations, the tools, the images, the stories, the prophecies, and religions—it did not come from the center, it came from those who ran from it.
Substack • Notes | Substack

Went down a rabbit hole for cross-industry innovations (when one industry borrows from another).
Here are 8 gems.
1. James Dyson made a bagless vacuum after seeing how sawmills used cyclone force to eject sawdust. https://t.co/jre4FCdaVj
Peter Drucker saidthat “business has only two functions — marketing and innovation .” Marketing and innovation have one thing in common – satisfying the unmet needs of the customer. The customer, thus, is at the heart of ecosystem thinking. And the customer lies outside the business.