Ideas I want to write about
Everyone in design circles loves to pontificate about taste, but it's always the people with portfolios that look like a Vegas casino who have the most to say. Taste is the emperor's new clothes of the creative industry, claimed by all, possessed by few, recognized only by those who already have it.
But the twisted irony of taste is its resistance... See more
Far too often, we tend to think of branding as an executional activity—logos, colors, monikers—as opposed to an ideological exploration. That’s because our view of branding is far too narrow. Brands are signifiers that conjure up thoughts and feelings about a company, product, or entity, and they can unlock opportunities for leaders to catalyze col
... See moreMarcus Collins • For the Culture
An entrepreneur’s job today is not about the means of production, it’s about the means of distribution. The fortune doesn’t go to the person who can make something, it goes to the person who can sell it.
Daniel Priestley • Scorecard Marketing: The four-step playbook for getting better leads and bigger profits
Language models need auteurs and creative directors, not “thumbs up if you liked this personality”
Japan is the world’s most rapidly-aging nation. To cite just one of many extraordinary data points, in 2012 its citizens bought more diapers for adults than for children.
John Rubino • The Money Bubble
I think we're about to enter a period of 1-2 years, with a 'cringe gap' around AI.
Most generated content will look the same. The same styles. The same prompts. But a small group of creators will figure out their own unique format, and scale it to infinity. Taste and vision have never been more valuable.
Most generated content will look the same. The same styles. The same prompts. But a small group of creators will figure out their own unique format, and scale it to infinity. Taste and vision have never been more valuable.