Ideas I want to write about

“Mediocre V.C.s want to see that your company has traction,” Doshi told me. “The top V.C.s want you to show them you can invent the future.”

‘don’t be the best, be the only’

When you recognize that Hardware is part of our nature layer -> so consequentially, our culture is downstream of our hardware...

That sounds fine, wonderful — real nonsense. Do more. More nonsensical, more crazy, more machines, more breasts, penises, cunts, whatever — make them abound with nonsense. Try and tickle something inside you, your “weird humor.” You belong in the most secret part of you. Don’t worry about cool, make your own uncool. Make your own, your own world.

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Inspiration exists, but it has to find you working — Pablo Picasso

This is also why I hated the term "Web3". It implies that Web2 was going to be a subsection of the larger new Web3 internet we were migrating to. Which is wrong. And that's why I advocate for thinking about Crypto as an alternate timeline, or a division of the internet biological kingdom.

World class leaders and companies are never defeated. They decide to defeat themselves by chanting the following mantras:

Cannot sacrifice margin.

New competitors and markets are too niche or too unsophisticated.

Customer and clients will not accept the change.

We do not have the skills and this sounds like a different business.

“We should not forget that maybe not everybody only wants a camel cashmere turtleneck,” Olivier Rousteing remarked. Beyond the cyclical nature of fashion, Rousteing’s observation captured a mash-up of trends that has been solidifying into a durable aesthetic.