GTM (go to market strategy)

sari and

The domino effect: How sales leaders are reinventing go-to-market in the next normal

Bertil Chappuis mckinsey.com

Xuanling11

Harvard i-lab | Startup Secrets: Go to Market Part II - Tactics

youtube.com

Xuanling11

Steve Jobs about go to market strategy

youtu.be

Xuanling11

Good Product Managers, Great Product Managers

Linkedin linkedin.com

Tom So

Web3 Marketing: A (Hype-Free) Complete Guide — Reforge

Reforge reforge.com

Kaf

Product Handbook

Gitlab about.gitlab.com

Tom So

There are some SaaS Founders that are just doomed to fail. And it's not because startups have a high failure rate. It's also not because they lack talent. It's because they just refuse to embrace Go-To-Market and are too much in love with building product.

TK Kader

twitter.com

sari

Go-To-Market - Elements of an effective sales strategy

Arkapravo Chakraborty arkapravo.substack.com

Xuanling11

Shreyas Doshi on pre-mortems, the LNO framework, the three levels of product work, why most execution problems are strategy problems, and ROI vs. opportunity cost thinking

Lenny Rachitsky open.spotify.com

Thumbnail of Shreyas Doshi on pre-mortems, the LNO framework, the three levels of product work, why most execution problems are strategy problems, and ROI vs. opportunity cost thinking

Gaia Soykok