Fundraising

Make it easy for people to introduce you Friends who make intros are doing you a favor. Write the intro email so they can just copy and paste. Here’s the email we asked friends to send investors:

I wanted to share my most memorable VC pass email of all time, Maple back in the fall from @schlaf. Thoughtful and empathetic: "I've been wrong more than I've been right so take this all with a grain of salt. I hope you prove me wrong and make me regret this decision."

I know due diligence sucks BUT The investor who puts in the work to REALLY understand your company today is the investor who will put in the work to REALLY support your company tomorrow. Don't just grab the first $$ waved in front of your face because its the easy thing to do

There is no ideal pitch deck. The narrative depends on what you’re building—but I really like this one: 1. Vision for the world in 5 years 2. The novel wedge that will get you there 3. How you plan to distribute it 4. What could go wrong 5. What you’ll prove by the time you need…