Joey DeBruin
@joeydebruin
Helping communities build public knowledge online. Founder @withBackdrop. Past/current product/advisory roles @Benchling @ResearchGate @Forefront__ @SeedClub
Joey DeBruin
- The best lead generation companies usually have some combination of a distinguished and highly trusted brand and a proprietary channel or value proposition they use to acquire customers that competitors cannot replicate. These companies typically have staying power and defensibility, are highly differentiated, and immensely more valuable than compe... See more
from Marketplaces, Lead Generation, and Brokerages
- The downside of lead generation businesses is that they can be a race to the bottom if they're in a crowded and competitive market. The barriers to entry are essentially aggregating supply (i.e. buyers of leads or businesses willing to pay for new customers) so there is little in the way of defensibility. The other downside is that they are very tr... See more
from Marketplaces, Lead Generation, and Brokerages
- The downside of lead generation businesses is that they can be a race to the bottom if they're in a crowded and competitive market. The barriers to entry are essentially aggregating supply (i.e. buyers of leads or businesses willing to pay for new customers) so there is little in the way of defensibility. The other downside is that they are very tr... See more
from Marketplaces, Lead Generation, and Brokerages
The End of Software
Software is expensive to create. You have to pay people to create it, maintain it, and distribute it. Because software is expensive to create, it has to make money. And we pay for it–software licenses, SaaS, per seat pricing, etc. Software margins have historically been an architectural envy–90+% margins and zero marginal cost of distribution.
Software is expensive because developers are expensive. They are skilled translators–they translate human language into computer language and vice-versa. LLMs have proven themselves to be remarkably efficient at this and will drive the cost of creating software to zero. What happens when software no longer has to make money? We will experience a Cambrian explosion of software, the same way we did with content.
- More broadly, what will remain are jobs to be done. Software needs to be stable and predictable and have infrastructure to run on; that is a lot easier to buy from an entity than to manage yourself. Businesses don’t want to be IT departments; they want to actually achieve business results, and any time spent trying to get stuff to work is a waste o... See more
from Databricks Buys Tabular, the End of Software? by Ben Thompson
- Why would any company pay when they could get software for free? And yet we saw the opposite: open source software enabled an explosion in software products that yes, people paid for.
from Databricks Buys Tabular, the End of Software? by Ben Thompson
- You and your ragtag team of engineers likely won’t be able to create something that is competitive with any big incumbent product. However, you can build features, seed content, and brand it in a way that is so obnoxiously relevant for a particular group of people that their… Show more
- There is no ideal pitch deck. The narrative depends on what you’re building—but I really like this one: 1. Vision for the world in 5 years 2. The novel wedge that will get you there 3. How you plan to distribute it 4. What could go wrong 5. What you’ll prove by the time you need… Show more
- There is no heaven for newthings. There is no Hall of Fame. There is only memory and change. Nothing (the opposite of newthing) and no one are immune.
The goal of newthing is to live as long as possible while staying true. The longer it does this, the stronger and more itself it will become. - As you build newthing you will discover that building a newthing is a strange act where the harder you go about trying to do it, the harder it becomes. It will resist direct force and control. The more you relax and allow it to speak through you, however, the easier it will be.