Joey DeBruin

What happens when you add personality or an opinionated aesthetic to a given AI tool is you create a community that feels allegiance to your product in a deeper way than just ROI, perhaps allowing for products to compete with larger, more general purpose models, or just better-funded organizations.

Focusing solely on the incentive structures misses the elephant in the room: that we are still relying on 17th Century technology to capture and share knowledge.

DAOs are novelty search engines which can more efficiently explore a search space by enabling many cooperating teams to collect and integrate stepping stones.

Internet monetization is somewhat like a Soviet election: It doesn’t matter who clicks and where, it’s who counts those clicks that matters.

The downside of lead generation businesses is that they can be a race to the bottom if they're in a crowded and competitive market. The barriers to entry are essentially aggregating supply (i.e. buyers of leads or businesses willing to pay for new customers) so there is little in the way of defensibility. The other downside is that they are very... See more

DAOs are a generating system for discovery, with people and information as its parts.

In today’s idea machines, an ideology serves as the coordination mechanism for ideas – as foundations once did – making it easier for both sides to find each other. It attracts operators who resonate with its ethos and have ideas for how to bring it into fruition. On the other end, it also attracts (or is even initialized by) funders who want to... See more

I think the internet is more like land. In this metaphor:URLs ~= PlacesLinks ~= RoadsNetworks ~= City-states

We are unlikely to be able to sell “a group chat system” very well: there are just not enough people shopping for group chat system (and, as pointed out elsewhere, our current fax machine works fine).

That’s why what we’re selling is organizational transformation