Focus

The trick is to collide your mental model with the outside world as often as possible. This is what exploring does.

“Diversification is a protection against ignorance. It makes very little sense for those who know what they are doing.” -Warren Buffet

Jobs would often test people, asking them, “how many things have you said no to?” Ive was up to the task of answering, only he didn’t mean it, and Jobs read right through him.

I would have these sacrificial things, because I wanted to be very honest about it. And so I’d say, “Well, I said no to this and no to that.” But he knew that I wasn’t

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Focus forces brutal prioritization

Making few bets forces you to make hard decisions. It’s extremely hard to measure the value of something against some abstract and absolute notion of value.

Proponents of diversification argue that it takes the edge off of making a mistake. That would be a good argument if people acted the same way independent of... See more

Finding Your Anchor Task

Doing more things does not drive faster or better results. Doing better things drives better results. Even more accurately, doing one thing as best you can drives better results.

Mastery requires focus and consistency.

I haven’t mastered the art of focus and concentration yet, but I’m working on it. One of the major... See more

startup founder: “our target audience is everyone” the product:

What is impossible, however, is concentrating on two tasks at once. Multitasking forces your brain to switch back and forth very quickly from one task to another.

This wouldn’t be a big deal if the human brain could transition seamlessly from one job to the next, but it can’t. Multitasking forces you to pay a mental price each time you interrupt one... See more