Focus

Finding Your Anchor Task

Doing more things does not drive faster or better results. Doing better things drives better results. Even more accurately, doing one thing as best you can drives better results.

Mastery requires focus and consistency.

I haven’t mastered the art of focus and concentration yet, but I’m working on it. One of the major... See more

A lot of companies don’t make it because in the process of trying to get many things right, they don’t get anything right.

Why are they in such a hurry?

A great company is a privilege, and it’s a privilege best earned through a singular product, not a collection of products. Entrepreneurs and creatives think about batches of products —creating an... See more

One of my (many) contrarian beliefs is that we do not have strong enough preferences. We often blame social media or the speed of information as the reason why we’re easily distracted, but the real reason behind our inability to focus has less to do with the sheer quantity of media and more to do with our laziness when it comes to distinguishing... See more

“Diversification is a protection against ignorance. It makes very little sense for those who know what they are doing.” -Warren Buffet

That, as a startup, you should only do half of what you want to do (only half the options, half the tabs, half the offerings, and half the target audience) to compound your chances of true PMF.

Jobs would often test people, asking them, “how many things have you said no to?” Ive was up to the task of answering, only he didn’t mean it, and Jobs read right through him.

I would have these sacrificial things, because I wanted to be very honest about it. And so I’d say, “Well, I said no to this and no to that.” But he knew that I wasn’t

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