Anyone can say no to crappy opportunities. Only a master will say no to good opportunities. If you don’t say no to good opportunities, you’ll never have the time to pursue great opportunities.
Saying no is hard. Nobody knew that better than Steve Jobs, who said:
People think focus means saying yes to the thing you’ve got to focus on. But that’s not
What is impossible, however, is concentrating on two tasks at once. Multitasking forces your brain to switch back and forth very quickly from one task to another.
This wouldn’t be a big deal if the human brain could transition seamlessly from one job to the next, but it can’t. Multitasking forces you to pay a mental price each time you interrupt one... See more
Making few bets forces you to make hard decisions. It’s extremely hard to measure the value of something against some abstract and absolute notion of value.
Proponents of diversification argue that it takes the edge off of making a mistake. That would be a good argument if people acted the same way independent of... See more
Doing more things does not drive faster or better results. Doing better things drives better results. Even more accurately, doing one thing as best you can drives better results.
After 10 years of building consumer social apps, I've decided to start exploring new areas. Building these products is an unforgiving grind—but I learned a lot along the way.
For those embarking on this path, here's everything you need to know:
TIME FOR A THREAD 👇