Creativity: Theory and Practice
This gives us a roadmap to doing more creative work. What we need to do is, in the exploration phase, raise the perceived value of doing the work, raise the perceived costs of not doing the work, and lower the perceived value of doing other things.
Dan Shipper • Why You're Not Doing Creative Work
Make it attractive to do more creative work
Dasha Nekrasova • Jon Rafman and Dasha Nekrasova on the Horror We Call Life
Anne-Laure Le Cunff • Creative aliveness: turning life into a creative adventure
Daniel Vassallo • Daniel Vassallo on Applied Antifragility – Visión Periférica Podcast • Podcast Notes
Curiosity is voracious–the more you know the more you want to know; the more connections you make between the different bits of knowledge; the more ideas you have. Which is why curiosity is really the wellspring of creativity.
Alan Moore • Do Design: Why Beauty Is Key to Everything

against efficiency in creative work
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In creative work there are two phases: exploration and execution. In the exploration phase, you don’t know what the thing is going to be, you don’t have all of the information or ideas you want to have, you don’t even know if what you’re thinking about is important, and any little breeze in the wrong direction might blow you off course. In the exec
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