Creativity: Theory and Practice
When nature finds itself in need of new ideas, it strives to connect, not protect.
Steven Johnson • Where Good Ideas Come From
Make space for unstructured creativity. You don’t need to create something useful or beautiful. You could doodle while watching your favorite TV show or imagine alternative endings to a novel you just read. In fact, you don’t need to produce anything at all.
Anne-Laure Le Cunff • Creative aliveness: turning life into a creative adventure
Understand your own taste with the help of AI
Regardless of whether or not we’re formally making art, we are all living as artists. We perceive, filter, and collect data, then curate an experience for ourselves and others based on this information set. Whether we do this consciously or unconsciously, by the mere fact of being alive, we are active participants in the ongoing process of
... See moreRick Rubin • The Creative Act: A Way of Being
In creative work there are two phases: exploration and execution. In the exploration phase, you don’t know what the thing is going to be, you don’t have all of the information or ideas you want to have, you don’t even know if what you’re thinking about is important, and any little breeze in the wrong direction might blow you off course. In the
... See moreDan Shipper • Why You're Not Doing Creative Work
against efficiency in creative work
Try writing about why the work is important, or spend some time reflecting on times in the past where you’ve felt most connected to it.
Dan Shipper • Why You're Not Doing Creative Work
"The patterns are simple, but followed together, they make for a whole that is wiser than the sum of its parts. Cultivate hunches; write everything down, but keep your folders messy; embrace serendipity; make generative mistakes; follow the links; let others build on your ideas; borrow, recycle; reinvent. Build a tangled bank." — Steven Johnson
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Obviously, collaborations can work with idea generation too, but I think the most important part of idea generation is getting ideas yourself, then talking to people, customers, users to evolve them. Not talking to your teammates how great your team's idea is.