Creating content worth publishing

What we control are (A) whether or not we pay attention to and pursue our curiosity, (B) whether or not we create consistently, and (C) whether not we approach our work with confidence, so we can stop holding back from what we're trying to say and how we're trying to say it.

Jay Acunzo • Do Your Ideas Pass the Permanent Ink Test?

You need a better content strategy

George Chasiotis growthunhinged.com

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Steve Bryant • Don't you just love bento boxes

Writers need to become researchers first and writers second. Successful writers are researchers who write on the side.

As a writer, your goal isn’t to become an expert, but rather to report on or write to them. Hence, your knowledge base is better built around citation instead of internalization. You don’t need to memorize; you need to link.
As you

The secret to a truly impactful content strategy lies not in the individual blog posts, videos, or social media updates you churn out. It's the overarching idea that guides and connects all those pieces. When you treat content as a vessel for distributing a central idea rather than a series of one-off pieces, you unlock a new level of impact and... See more

Distribute Ideas, Not Content - Animalz

Creativity isn’t the manufacturing of brilliance. It’s the pursuit of curiosity.

Want to be more creative? Start with an idea, then interrogate it. Make an assertion -- aka your premise -- then ask lots of simple, obvious next questions about it. Then do it again and again and again.

Jay Acunzo • A Prompt from John Mulaney: How to Come Up with Better Ideas for Content in Less Time

It is when you begin expressing your ideas and turning your knowledge into action that life really begins to change. You’ll read differently, becoming more focused on the parts most relevant to the argument you’re building. You’ll ask sharper questions, no longer satisfied with vague explanations or leaps in logic. You’ll naturally seek venues to