Creating content worth publishing
“When you can’t talk to your audience, eavesdrop. The way they ask for and share advice reveals their pain points and the words they actually use.”
Audience Research Tips from Real Content Marketers

Why frameworks beat fractured ideas, every time
creativeconstructs.substack.com
Tell the internet a story
ghostagency.substack.com

Promotional Principles for Creative People
docs.google.comAI can't generate good taste, but it can help you transform the raw material of your taste into something beautiful.
Sari Azout • What matters in the age of AI is taste
