creating content worth publishing
To be a thought leader, you need four elements to work together:
Credibility
Profile
Prolific
Depth of ideas
These four pillars work in tandem and the goal is to move up each pillar.
Ryan Law’s five traits of good thought leadership:
Personal: Everything we share in thought leadership has to, in some way, come from you and be uniquely yours. It has to be a product of the experiences you've had, the lessons you've learned, the problems you've solved, and the people and network you have built up.
Credible: It isn't enough just to
Why is a Good Insight Like a Refrigerator? Because the moment you look into it, a light comes on.
WPP - Why is a Good Insight Like a Refrigerator?
A point of view is different from having a point. A point is an idea intentionally expressed. A point of view is the perspective—conscious and unconscious—through which the work emerges.
Rick Rubin • The Creative Act: A Way of Being
“If a sentence is not contributing to your thesis, it’s just taking attention away from those that do.”
Riviera Lev-Aviv • A Simple Guide To Beautifully Efficient Editing—Instead of a Soul-Sucking Game of Whack-A-Mole — Fenwick
How we measure successful writing changes depending on what the writer is trying to accomplish, and good writers are flexible enough to adapt to different scenarios. They make intentional decisions around three elements: audience, purpose and context. Who am I writing for, to what end and in what circumstance? Answering these questions can offer... See more
Laura Hartenberger • What AI Teaches Us About Good Writing
Writing instructors love to talk about “stakes.” Competent prose isn’t enough. A story must answer: Why does this matter to the author, the reader, the world at large?