Business Building

Culture Eats Strategy: Nucor’s Ken Iverson on Building a Different Kind of Company

hottest companies in Silicon Valley, famous for one thing: they made an extremely boring product extremely beloved. He speaks about how «technology makes it faster to build, but harder to care.» And how real quality can only be achieved by truly valuing craft, for its own sake. «This is what craft is about — the deliberate attention put into making... See more

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tech makes it faster to build but harder to care

I think we are trying to build a company that serves the people that use it rather than serves the company that we founded.