Business Building
sari and
Business Building
As technology expands the array of entertainment and consumption options, the value of familiar and trusted brands increases dramatically
KG • Letter #8: Bob Iger (2005)
build trust
Best explanation I've seen of what makes a "brand"
By Scott Thomas, via @jessicahische https://t.co/noYygFHMdZ
Breakdown: what’s a brand?
I think we are trying to build a company that serves the people that use it rather than serves the company that we founded.
