Build Something Beautiful
Yoshio Goto and
Build Something Beautiful
Yoshio Goto and
Optimization alone can't get you novelty or interestingness.

Do: make creative decisions that don’t (or do) scale + makes the heart sail.
Don’t: make creative decisions based on PnLs, on balance sheets, on gimmicky trends that appeal to a short-term audience.

On the profound connection between architecture and spirituality, arguing that mindful architectural practices can enhance the wholeness of the Earth and connect us deeper with ourselves.
We are very fluent in blunt, materialistic, capitalist questions: What? How soon? How much? What I hope that we can learn to do is add questions of moral imagination to that mix: questions like “Why?” and “To what human effect?” and “How much is enough?”