Build Something Beautiful

Not all design disciplines are equally affected by AI. Those who work with material, scale, and space—book designers, muralists, sign painters, mosaicists—continue to operate through tacit knowledge and touch. Their work still resists automation because it’s rooted in place and presence—it has “aura.” But even in brand design, something similar... See more

The antidote to burnout and the existential inquiry it brings seems to be doing things that don’t scale in pursuit of things that can’t scale. It becomes exciting not to see what you can do without limits, but to see what you can do with them.

There is a children’s TV show called Bluey 3, which follows a family of anthropomorphic dogs and their life in Australia. The lineup includes Bluey, a 6-year old Blue Heeler puppy, and her family: her dad Bandit, her mom Chilli, and her little sister Bingo.

Bluey is an Australian TV show that premiered in 2018 created by Joe Brumm who wanted to... See more

I wanted to make a product and sell it directly to people who’d care about its quality. There’s an incredible connection possible when you align your financial motivations with the service of your users. It’s an entirely different category of work than if you’re simply trying to capture eyeballs and sell their attention, privacy, and dignity in... See more

There is beauty in something well-made. The fine fit of a tailored suit. The delicate stitching of a vibrant rug. The mechanical elegance of a well-tuned watch, ticking silently. The same aesthetic laws that govern these objects – and innumerable others – apply to the business world, too. There is such a thing as a beautiful, elegant business. Not... See more