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Pursuits That Can’t Scale
I have a theory that chasing things that scale makes you need therapy, and the therapy is pursuing things that can’t scale .
II
I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.
II
I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.
Anu Atluru • Pursuits That Can’t Scale
I have a theory that chasing things that scale makes you need therapy, and the therapy is pursuing things that can’t scale .
II
I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.
II
I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.
Anu • Pursuits That Can’t Scale
I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.
Anu • Pursuits That Can’t Scale
I think another driver of this sentiment and behavior is that chasing scale strips you of some humanity. It puts your head too high up in the clouds. It removes you from what happens in the real world with real people. Pursuing something that can’t scale does the exact opposite: it grounds you. It’s a comforting and healing next act.