Build Something Beautiful
The craft of building great things
Yoshio Goto and
Build Something Beautiful
make something wonderful
exploring the why and how the act of creating helps us come alive. INSPIRING MORE PEOPLE TO CREATE!
alex • 7 cards
One of the things I’ve discovered with buildings, particularly your so-called “high-road buildings” is they can become more amazing as time goes on. As that process proceeds, they are buildings that come to be loved. And once they’re loved, they’re safe, by and large. So the quality of mastery can be in the quality of the materials and crafting of a thing that invites that kind of caring, that will keep the thing going.
Craft is the new "growth hack".
Investing in craft, means you invest in quality of the experience, and that benefits in all of areas of the business.
People talk about you. People want your product. Sales is easier. You create customer champions. Retention is higher.
Karri Saarinenx.comThere is a children’s TV show called Bluey 3, which follows a family of anthropomorphic dogs and their life in Australia. The lineup includes Bluey, a 6-year old Blue Heeler puppy, and her family: her dad Bandit, her mom Chilli, and her little sister Bingo.
Bluey is an Australian TV show that premiered in 2018 created by Joe Brumm who wanted to... See more
Bluey is an Australian TV show that premiered in 2018 created by Joe Brumm who wanted to... See more
When You Destroy the Tools of Creativity
Casa Tabarelli in Bolzano, Italy designed by Carlo Scarpa / now the home of art collector Josef Dalle Nogare with a new subterranean gallery designed with Walter Angonese & curated with Danh Võ / 📸 @stefangiftthaler via @fthtsi
instagram.comIf you want to sell music, you must love those songs. If you want to succeed in journalism, you must love those newspapers. If you want to succeed in movies, you must love the cinema.
But this kind of love is rare nowadays. I often see record labels promote new artists for all sorts of gimmicky reasons—even labels I once trusted such as Deutsche... See more
But this kind of love is rare nowadays. I often see record labels promote new artists for all sorts of gimmicky reasons—even labels I once trusted such as Deutsche... See more
Do: make creative decisions that don’t (or do) scale + makes the heart sail.
Don’t: make creative decisions based on PnLs, on balance sheets, on gimmicky trends that appeal to a short-term audience.
I wanted to make a product and sell it directly to people who’d care about its quality. There’s an incredible connection possible when you align your financial motivations with the service of your users. It’s an entirely different category of work than if you’re simply trying to capture eyeballs and sell their attention, privacy, and dignity in... See more
Reconsider
Our choice of the particular work we do depends on the whole context of our life and society and current needs, of course; but there is also just a general orientation that emerges out of almost any set of accumulated experiences of doing something useful, particularly as part of a coordinated exchange with others. And there is profound, life-giving value in even the seemingly mundane ways we apply our minds and direct our focused efforts toward purposeful ends that matter to us. This could be as complex as building an entire company, or it could be as simple as flipping burgers at a restaurant. It could also be volunteering at a shelter, if we make a serious and sustained project of it.