Clara Nafria

A detailed primer on investigating and resolving resistance

In the media world, the counterpart is:

1. Content-market fit, i.e. making something that people want


2. Community participation, i.e. fostering engagement and participation by an audience


3. Community ownership, i.e. ceding ownership and control to a community

At first, I’d say yes to everything — meetings are really valuable when you’re starting off. But I reached a point where I was letting myself get scheduled on six to eight hours of phone calls a day. And when I looked at them, I couldn’t identify what the positive outcomes were — and more importantly, I didn’t enjoy doing it.

Humans and our behavior cannot be reduced to a linear equation. How we and our lives unfold and evolve is not linear, so fitting our dreams, behaviors, and limitations into a neat equation is reductionist. We’re highly complex creatures moving through a highly complex and interdependent world. We’re constantly changing and in

You need to be unhappy with the status quo, have an exciting vision for the future, and determine practical and concrete first steps. That’s what scores of people, myself included, identify when we want to change something.