Your Content and Ads are a Ministry
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Your Content and Ads are a Ministry
Ogilvy on Advertising and Geoffrey Moore’s Crossing the Chasm. In
When our relationship with marketing is co-creative, we will see that what we create is not merely an advert, but an experience and an expression of values. We will understand the importance of taking responsibility for these experiences we create, and these values we express. We will learn that marketing is a powerful creative force that cannot be
... See moreYour life’s work is an inherent part of your vision for the future. It is how you spread the impact of the value you develop over time to others and, with the power of the internet, it has never been so feasible.