Your Content and Ads are a Ministry
georgekao.medium.com
Your Content and Ads are a Ministry
How are you going to create anything worth distributing if you don’t become a person of value?
Dan Koe • The Best One-Person Business For Smart People (2025) - Dan Koe
The Tao of Authentic Business I was getting ready to launch my podcast and I sought a good name for it. My audience suggested the playful name of “Business Tao with George Kao”.
George Kao • Principles of Authentic Business, 2nd Edition: Create a Sustainable Livelihood from the Heart (Authentic Business for Soulpreneurs Book 1)
Amanda Brashi on Substack
substack.com
This style of one-person business is where you quite literally pursue your goals in public (brand), solve your problems as you are pursuing those goals (content), and create a system to help others do the same (product).
Dan Koe • The Art of Focus: Find Meaning, Reinvent Yourself and Create Your Ideal Future
“Start realizing that what you’re supposed to be doing is not advertising; it’s evangelizing the faith.” We don’t make ads for Nike; we preach the gospel that every human body is an athlete.