Best explanation I've seen of what makes a "brand" By Scott Thomas, via @jessicahische https://t.co/noYygFHMdZ

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What is Brand?

So You Want to Build a Brand? Here's What You Need to Understand. - Inside Intercom

blog.intercom.comblog.intercom.com

What is Brand?

David Cramercra.mr

Bill Kenney Conquer Your Rebrand