What’s happening in esports: Drivers, trends, and opportunities

With more than 30% of the world’s population playing games today, gaming and social behaviors are beginning to blur.

Gaming as a talent and audience opportunity: Collaborations with gaming influencers and streamers, Investments in esports leagues and brands, Label imprints and management arms focused on gaming and esports,

All the major gaming platforms are getting crowded. Unexpected success stories where games become viral are becoming further apart. Gaming founders need to be data driven even in their early creative iterations, have marketing professionals embedded in their team from the get go and carefully and ensure a healthy CAC-LTV formula from the early days... See more