If more information will remove that uncertainty, then figure out what that information is and how to obtain it, then—to keep the system working for you—put it on an index card.

Attention is created by networks of neurons in the prefrontal cortex (just behind your forehead) that are sensitive only to dopamine. When dopamine is released, it unlocks them, like a key in your front door, and they start firing tiny electrical impulses that stimulate other neurons in their network.

“Do we have enough oxygen going to the leg muscles to support this activity?” while in tandem, another part sends down an order to increase respiration levels so that blood oxygenation is increased. A third part that is monitoring activity makes sure that the respiration increase was carried out per instructions and reports back if it wasn’t. Most

First, we categorize them based on either gross or fine appearance. Gross appearance puts all pencils together in the same bin. Fine appearance may separate soft-lead from hard-lead pencils, gray ones from colored ones, golf pencils from schoolwork pencils.

Did you ever wonder why, if someone asks you to name a bunch of red things, you can do it so quickly? It’s because by concentrating on the thought red, represented here by a neural node, you’re sending electrochemical activation through the network and down the branches to everything else in your brain that connects to it.

A Gibsonian affordance describes an object whose design features tell you something about how to use

Artists recontextualize reality and offer visions that were previously invisible.

Human social relations are based on habits of reciprocity, altruism, commerce, physical attraction, and procreation.

it could be said that what distinguishes experts from novices is that they know what to pay attention to and what to ignore.