Story Driven: You don't need to compete when you know who you are
Make long-term investments for the future.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
‘You have to stay grounded. You need your history.’
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
VisioN Your aspiration for the future
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
VISION Your contribution What change happens in the future because of your work? a) Whom are you affecting? b) How are their lives changed for the better? Share one or two stories about the kind of people (as they are today) whose lives you hope to change. What three things do you want to achieve in the next five years and why? Share the reasons wh
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have clear visions for the future they want to see,
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
Yes, we started by making delicious, tiny spoonfuls of heaven, and we still do. But our real mission and vision is to have a massive impact on how the world looks at employment, business, and what we deserve as consumers. We just happen to do it by making gelato.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
Meaning Is a Competitive Advantage
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
The most committed entrepreneurs and successful organisations know how important and powerful understanding their narratives can be.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
Small Giants, an investment fund that supports and nurtures business and other organisations that have the potential to change the world—to be great, not just big.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
Think of your strategy as a path of stepping stones that you navigate to your goal.