Steve Jobs negotiating ebook pricing

Steve Jobs negotiates Apple's deal with Microsoft July 24, 1997

Riccitiello said he had a conversation with Steve Jobs, then Apple’s CEO, about what the revenue split should be between Apple and developers on games sold through Apple’s App Store. Prior to releasing the iPhone, Apple had taken 70% from developers on the sale of games for iPods. In a meeting with Jobs, Riccitiello sought to persuade him that the ... See more

Steve Jobs email he sent himself 13 months before he died. Whenever I re-read this, I regret waiting so long to have read it again. https://t.co/sVMoK1AFra

The memo continues to outline the conversation they had prior to the acquisition, the challenges they face to just be able to meet and negotiate as well as their differences when it came to pricing, how and where to share the photos, how to sync data (photos), how would Kevin Systrom fit into the organization, and the priorities for each of them fo... See more

Not technically an internal memo but shared here because:A) it's Steve Jobs andB) it's one of the best pieces of business writing I've seen.

Steve Jobs used this pricing strategy to sell 40 million iPads: Price Anchoring. What it is & how to use it: 🧵