Sprint

1. Gather around a solution sketch. 2. Set a timer for three minutes. 3. The Facilitator narrates the sketch. (“Here it looks like a customer is clicking to play a video, and then clicking over to the details page . . .”) 4. The Facilitator calls out standout ideas that have clusters of stickers by them. (“Lots of dots by the animated video . . .”)

They had deep expertise and they were excited about the challenge. Those are people you want in your sprint.

On Wednesday, you and your team created a storyboard. On Thursday, you’ll adopt a “fake it” philosophy to turn that storyboard into a realistic prototype.

We like to take a ten-minute break every sixty to ninety minutes, since that’s about as long as anyone can stay focused on one task or exercise.

But there’s one quality these maps do not have in common with the map from The Lord of the Rings: They’re simple. No matter how complicated the business challenge, it can be mapped with a few words and a few arrows. To show you what we mean, we’d like to introduce you to Flatiron Health – a company with a very complex challenge and a very simple ma

Think of this map as a story: guest meets robot, robot gives guest toothbrush, guest falls for robot. Along the way were critical moments when robot and guest might interact

Good ideas are hard to find.

How real is real enough? When you test your prototype on Friday, you’ll want your customers to react naturally and honestly. Show them something flimsy – a “paper prototype” made up of drawings, or a simplified wireframe of your design – and the illusion will break. Once the illusion is broken, customers switch into feedback mode. They’ll try to be

To take notes, follow these steps: 1. Put the letters “HMW” in the top left corner of your sticky note. 2. Wait. 3. When you hear something interesting, convert it into a question (quietly). 4. Write the question on your sticky note. 5. Peel off the note and set it aside.