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Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
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Together, these six elements offer lessons that will challenge you to look at your business and your life from a different perspective: They teach that having a story may be the most important part of your new venture; that fear can be useful; that having vast resources is not as critical as you might think; that simplicity is a core goal in succes
... See moreBen Horowitz • 12 highlights
amazon.comIn this book, you'll hear the founders' stories in their own words. Here, I want to share some of the patterns I noticed. When you're interviewing a series of famous startup founders, you can't help trying to see if there is some special quality they all have in common that made them succeed. What surprised me most was how unsure the founders seeme
... See moreHe moved us by speaking in our own language about the absolute necessity of companies to do well by doing good.