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Simplicity in vision, strategy, communications, and action is what makes for focus of meaning, focus on the customer, and focus on the customer’s problems. That’s why we favor a single core strategy. Developing it is the key to creating a winning campaign in politics, business, or warfare.
Scott Miller • The Leadership Campaign
Richard Rumelt • Good Strategy Bad Strategy: The Difference and Why It Matters
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strategy is primarily about deciding what is truly important and focusing resources and action on that objective. It is a hard discipline because focusing on one thing slights another.
Richard Rumelt • Good Strategy Bad Strategy: The Difference and Why It Matters
#170
Just understand that Simplicity is more than a goal—it’s a skill. To successfully leverage its power, you need to get good at it. That takes practice. And this is where things get a little tricky. Because the irony is, becoming skilled in Simplicity isn’t that simple. You can’t just learn it; you need to make it second nature.