Saved by Danielle Vermeer and
The rise of Niche Culture and how it defines a generation
We are moving more and more into a world where, because of the internet, we don’t need to be heard by millions of people in order to make an impact. Instead, we can create and discover niche communities that are hyper-specific to our interests—and in some cases, we’re even willing to pay for access.
Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
