
How Millennials Are Challenging And Changing The Art Market

The CEO did not acknowledge that the reason millennials might be interested in experiences—like the experience of renting things they could never own—was related to student loan debt, or the recession, or the plummeting market value of cultural products in an age of digital distribution. There were no crises in this vision of the future. There were
... See moreAnna Wiener • Uncanny Valley: A Memoir

A NEW GENERATION OF ART BUYERS HAVE ONLY BOUGHT ART ONLINE Three-in-ten (31%) young collectors said they bought their first ever artwork online, up from 14% in 2020. Nearly half (47%) of new art buyers (who started buying art less than three years ago) also said they made their first art purchases online, compared to 30% in 2020. The online
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“Millennial attitudes already define… American society,” writes Charlotte Alter (b. 1989). “Their startups have revolutionized the economy, their tastes have shifted the culture, and their enormous appetite for social media has transformed human interaction. Politics is just the latest arena ripe for disruption.”
Jean M. Twenge • Generations
Where Are Young Art Collectors and Museum Donors?
nytimes.com