Google launches featured snippet to web page content highlight feature
Barry Schwartzsearchengineland.com
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Google launches featured snippet to web page content highlight feature
Nearly all browsers now allow you to open different tabs for links on a site.
Avinash Kaushik • Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
Back in 2007, Google started to roll out the personalization of search results for users who were signed in with a Google account.
Calvin Jones • Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation: Volume 1
Google brilliantly reinforced its “innovator’s ask.” Its innovations asked customers to become people who expected immediacy. Google’s UX economics made search faster and easier. Users could literally do more in less time. Speed enabled and accelerated how Google transformed customer expectations. A Pavlovian would say Google conditioned its search
... See moreMichael Schrage • Who Do You Want Your Customers to Become?
Rather than use AI to make its search better, Google is using search to make its AI better. Every time you type a query, click on a search-generated link, or create a link on the web, you are training the Google AI.
Kevin Kelly • The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
related problem is when search engines prioritize results purely on the basis of how many query terms they contain, rather than on each document’s importance.