Formats Unpacked: Boiler Room
Formats Unpacked: Boiler Room
open.substack.comkev added
Cut30 Style
This is a format we preach about in CUT30, so much that we've made it part of the curriculum, and we're going to break down exactly:
a. why it's important
b. how to try it right here.
First, why?
Excellent for learning - if you want to learn to vlog and talk over footage, this forces you to make more than one video to... See more
Iron Lion Soap added
“Where does this format fit into your target audiences’ lives?” . Build a scenario that explains when and how they engage with your format, and what they need to do to build a regular habit around it.
Matt Locke • Broken: Rule 4 - Build Content Formats That Become Habits
Brandy Cerne and added
Questions like why are the team excited about the idea? How will it work? What will it look/sound/feel like? How reliant is is on technique? What cultural and aesthetic traditions and tropes does it steal from, borrow, or remix? What emergent cultural language does is channel? What are the most important parts? How will it unroll? How will it scale... See more
Martin Weigel • The subtle art of stepping into an idea — Martin Weigel
Agalia Tan added
How Technology Shapes Content and Business Models (Or Audio’s Opportunity and Who Will Capture It) — MatthewBall.co
Matthew Ballmatthewball.vcsari and added
The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators)
amazon.com- The problem is one of content. The misconception is that without deep content, design is reduced to pure style, a bag of dubious tricks. In graphic-design circles, form-follows-function is reconfigured as form-follows-content. If content is the source of form, always preceding it and imbuing it with meaning, form without content (as if that were ... See more
Tim Gambell • Fuck Content
RP and added