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Saved by Danielle Vermeer
Fashion Resale Is Facing an Inventory Crunch
In December, a fashion startup called Scarce started selling used luxury clothing in the form of mystery boxes, following in the footsteps of a British startup, Heat, which launched with the same concept in late 2019. Both companies claim they have managed to avoid a high return rate — one of the biggest potential pitfalls of a mystery box sales mo... See more
ModernRetail • To engineer virality, brands are making their own mystery boxes
But there’s another strategy that really is inexpensive: the secondary market. In contrast to buying new, the recirculation of goods is an ecological and economic boon.
Juliet B. Schor • True Wealth: How and Why Millions of Americans Are Creating a Time-Rich,Ecologically Light,Small-Scale, High-Satisfaction Economy
Opinion | Obscene Prices, Declining Quality: Luxury Is in a Death Spiral
nytimes.com
Issue #15: Why Japan's Vintage Shopping Is So Good
thebandana.jp
One of the ironies of Gen Z’s passion for climate advocacy is Gen Z’s simultaneous love for fast fashion. Namely, the rise of SHEIN sits in stark contrast to professed values. But consumers will always value convenience and affordability above all. An offshoot of fast fashion’s popularity is that overstock and secondhand are major categories for su... See more