Sublime
An inspiration engine for ideas
efficient glamour—a
Kyle Chayka • Filterworld
Glamour isn’t beauty or luxury; those are only specific manifestations for specific audiences. Glamour is an imaginative process that creates a specific, emotional response: a sharp mixture of projection, longing, admiration, and aspiration. It evokes an audience’s hopes and dreams and makes them seem attainable, all the while maintaining enough di
... See moreDebbie Millman • Brand Thinking and Other Noble Pursuits
