Even the most powerful personalities with extreme “reality distortion zone” powers cannot do so, as history has shown with Dean Kamen and the Segway, or even Steve Jobs at NeXT Computer.

Your Core will drive your ability to deliver certain benefits to the customer, which has to translate into value for the customer (based on the customer’s top priorities), which then leads to a better Competitive Position.

“early majority.

Consider the following: Knowledge: What was the focus of your education or career? Capability: What are you most proficient at? Connections: Who do you know that has expertise in different industries? Do you know other entrepreneurs? Financial assets: Do you have access to significant financial capital, or will you be relying on a meager savings ac

Your first goal is to assess the needs of potential customers, focusing on a target customer with the goal of achieving product–market fit—a product that matches what customers in a specific market are interested in buying.

1. Is the target customer well-funded?

potential customers and their needs. 2. Your potential customers do not have “the answer” for you. 3. Talk with potential customers in “inquiry” mode, not “advocacy/sales” mode. Listen to what they have to say, and don’t try to get them to buy anything.

No matter how you have become interested in entrepreneurship, you need to start by first answering the following question: What can I do well that I would love to do for an extended period of time?

The third myth is that there is an entrepreneurship gene,