{D} 119: Yes but what's your question
The questions employees everywhere ask themselves all the time are “Will what I do make a difference? Will it matter? Will it move the company forward? Will anybody notice?” A huge part of management’s job is to make sure the answer to all those questions is “Yes!”
Ben Horowitz • What You Do Is Who You Are: How to Create Your Business Culture
“What shapes our lives are the questions we ask, refuse to ask, or never think to ask.” —Sam Keen
Robert Maurer • One Small Step Can Change Your Life: The Kaizen Way
Dan Mall • Dan Mall’s 10 Principles for a Worthy Design Career | Figma Blog
Why does a particular situation exist? • Why does it present a problem or create a need or opportunity, and for whom? • Why has no one addressed this need or solved this problem before?
Warren Berger • A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas
The story of the company goes beyond quarterly or annual goals and gets to the hard-core question of why. Why should I join this company? Why should I be excited to work here? Why should I buy its product? Why should I invest in the company? Why is the world better off as a result of this company’s existence?
Ben Horowitz • The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Stand The F*ck Out: The No-Nonsense Guide to Positioning Your Business, Finding Your People, and Building a Durable Brand
amazon.comWhen it’s not clear whether a problem is a must-solve-right-now (e.g. you’re selling a painkiller) or a nice-to-have (you’re selling a vitamin), you can get some clarity by asking cost/value questions like the following. “Does-this-problem-matter” questions: “How seriously do you take your blog?” “Do you make money from it?” “Have you tried making
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