Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing
Carolyn Tatea.co
Saved by Ana Fragoso
Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing
Saved by Ana Fragoso
Philip Kotler, Hermawan Kartajaya,
amazon.comConscious marketing is all about building something so fundamentally good and compelling right into the heart of your business, products and services that everyone (suppliers, employees and community) wants to join your tribe and spread the word.
Marketing is the generous act of helping others become who they seek to become. It involves creating honest stories—stories that resonate and spread. Marketers offer solutions, opportunities for humans to solve their problems and move forward.