Caroline Gill of IMA mused that the idea might have stemmed from universal dating fatigue, suggesting, "I think every woman who has endured online dating has, at some point, said, 'Fuck it, I’m joining a convent.'"

But, the ad fell from grace, missing the mark at a critical time when discussions about women's safety are paramount. Audrey Dahmen... See more

People on TikTok took issue with the messaging, labeling it "tone-deaf" and offensive — particularly to those who had chosen a celibate lifestyle as a result of trauma.

Some said the ads were misogynistic and were chastising women for not casually sleeping with men.