Brian Sholis

- "A dedication to the public domain demonstrates that the brand exists to contribute to culture, rather than extract from it."

* "[Writing] should feel like work rather than labor."

- “When making decisions about life right now, we often apply different standards to ourselves than to other people—but, when we make decisions about our future selves, we use the same standards. Thinking about our future selves has even been shown to resemble third-person thinking at the neural level.”

* “Additionally, consider how to make explicit the things that may naturally be implied in a conversation.”

A profile of David Mills, an engineer who coded the Network Time Protocol that runs much of the internet. His methods, his code, are slowly be replaced by other ways of measuring and coordinating time, and this story does a good job of framing the personalities of those involved, the trade-offs, etc.

- "Our algorithmic self may or may not be faithful to how we see ourselves, but it has just as many dimensions and secrets."