Ben Percifield
@benpercifield
Ben Percifield
@benpercifield

not all languages have the same color terms. If you give speakers of different languages a color spectrum and ask them to label when one color becomes another, they will give different answers
But then again, she said, few could have predicted the endurance of the slang word “cool” as a marker for all things generally good or fashionable. Researchers say it emerged nearly a century ago in the 1930s jazz scene, retreated from time to time over the decades, but kept coming back.
For example, if there were canisters labeled “gasoline drums,” no worker would ever smoke near them because they were explicitly dangerous.
However, when the canisters were labeled “ empty gasoline drums,” workers would be less vigilant and would smoke near them.
The word empty , in their minds, meant “ free of risk .” This perplexed Whorf as
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