Ben Percifield
@benpercifield
Hey I'm Ben, brand strategist by day web3 experimentoooor by night. Not really a hat guy but metaphorically wears many hats
Ben Percifield
An online community can generate new leads, improve customer retention, add value for your existing customers, and give you deeper insight into who you’re talking to. Your audience is merely a part of this.
Impactplus • Audience vs. Community: What's the Difference for Your Brand?
“Our community has been a great source of ideas for new product features, so much so that we’ve rolled out “Feature Friday” in our Facebook group. Every Friday, we invite members to share their ideas, which our product team reviews as key input to our product roadmap.” - Brad Olson, SVP of Member Experience Peloton
Future of Social Communities
Chapter 7, The Ethnic Theory of Plane Crashes, talks about power distance and cultural reasons why planes might crash
Malcolm Gladwell • 404 Not Found
community growth and
57% reveal that smaller communities make them feel like they are surrounded by people that care about the same thing as them.
Future of Social Communities
The possibility of an outright ban is “a huge anxiety,” he said. “I am a full-time content creator, so I make money from the platform.”
Melina Delkic • Leg Booty? Panoramic? Seggs? How TikTok Is Changing Language
5. Apply *graduated* social sanctions for conflict resolution.