Ben Percifield
@benpercifield
Hey I'm Ben, brand strategist by day web3 experimentoooor by night. Not really a hat guy but metaphorically wears many hats
Ben Percifield
4. Create accountability once rules have been set.
Coindesk • DAOs Are the New Way of Impact Work
An online community can generate new leads, improve customer retention, add value for your existing customers, and give you deeper insight into who you’re talking to. Your audience is merely a part of this.
Impactplus • Audience vs. Community: What's the Difference for Your Brand?
Community Elements:1. Exclusivity: Early access to product. Members only merch. Access to content.2. Pricing: Percentage off sales. Shipping savings. Preferred partner pricing.3. Community: Access to communities. Members only events. Members only apps.
Future of Social Communities
Collaborative, internet-native organizations like decentralized autonomous organizations (DAO) especially offer shared narratives (memes), economic incentives (money) and more flexible local governance structures (management) to move us in the right direction.
Coindesk • DAOs Are the New Way of Impact Work
From 2007 to 2018, social media was centralizing in platforms like Facebook, YouTube or Medium. Now, people are going back to owning their own social media, and de- centralizing it through self-hosted blogs, podcasts, forums, etc.
Future of Social Communities
Tetel-Andresen notes that in her classes, speakers of European language tend to draw horizontal lines with the past on the left and the future on the right .
Mandarin speakers tend to draw vertical representations of time .
What you draw might be relative to your language
Monica A. Winkler • This is how your language affects your thoughts
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Pre internet people generally have one account somewhere that someone set up for them. They know how to do basic things, as long as there are no changes."