Agalia Tan
@agaaalia
Senior Strategist at We Are Social
RADAR Chapter Lead for Singapore
Agalia Tan
bio.site
But the mindset is changing: less presence for presence’s sake, 𝗺𝗼𝗿𝗲 𝗶𝗻𝘁𝗲𝗻𝘁𝗶𝗼𝗻 behind where, how and why we show up.
This change poses a design challenge:
🐚 How do we build 𝘂𝗻𝗯𝗿𝗼𝗮𝗱𝗰𝗮𝘀𝘁𝗮𝗯𝗹𝗲 experiences?
🐚 How do we measure their impact?
🐚 How can brands create cultural spaces that don’t beg for attention, but earn it by being generous, honest, or... See more
This change poses a design challenge:
🐚 How do we build 𝘂𝗻𝗯𝗿𝗼𝗮𝗱𝗰𝗮𝘀𝘁𝗮𝗯𝗹𝗲 experiences?
🐚 How do we measure their impact?
🐚 How can brands create cultural spaces that don’t beg for attention, but earn it by being generous, honest, or... See more
It’s especially difficult when clients still ask for traditional metrics of ‘culture’
A toll gets you to somewhere you want to go to. A tax sucks you dry. Be okay with tolls in your life, they make you better. Taxes on the other hand are a part of life and of course should be paid, but you don't want to live a life with only taxes, no tolls. You want mostly tolls, some taxes.
- Greg Isenberg
Everybody should be thinking of their brand as a character. It loosens what you can do and are allowed to do. Our competition is not other brands in the category, we don't give a shit about what others in the category are doing. The competition is the other things that are in your feed; that really funny comedian, that meme account, your best... See more
Zoe Scaman • Zoe Scaman on LinkedIn: Is the way we practice brand strategy today fundamentally irrelevant and… | 97 comments
If you are very, very bullish about technology, everything in the future will be about choices and values. Soon the bottleneck won’t be tech, it will be feeling and philosophy.
The future archetype of a technologist will be a magician.
Alex Dobrenko • Building hardware that heals, not hooks
Some people like to know exactly what they’re getting themselves into when trying something new. And some people would rather not know, for fear of crippling anticipatory dread. Don’t assume! While your inclination might be to detail exactly what is to come in order to make people more comfortable, consider how you might create tiers of information... See more
I find explaining any actually interesting idea usually requires explaining like 5 subsidiary ideas. If you’re lucky. If you’re unlucky it’s like 25 and either they’re ready for a three hour lecture or you’re not going to succeed.
Emmett Shear • Tweet
There is a big difference between being interested in something and being committed to something.
Committed people do what interested people won’t.
Committed people do what interested people won’t.
Brain Food: Interested vs. Committed
Honesty is the best policy, but honesty that’s motivated by shame, anger, fear or hurt is not “honesty”. It’s shame, anger, fear or hurt disguised as honesty.
— Dare to Lead, Brene Brown
... See morePhilosopher John Macmurray explains one of the dilemmas of life:
"In imagination we feel sure that it would be lovely to live with a full and rich awareness of the world. But in practice sensitiveness hurts. It is not possible to develop the capacity to see beauty without developing also the capacity to see ugliness, for they are the same capacity.