RT

I had a conversation a few days ago with one of the most rockstar women I know. She said: “I don’t want to lead my own thing. I want to be a first follower who passionately supports a mission I care about, and enables teams to do their best work.” Her level of awareness and conviction has lingered on my mind. It made me realize that a lot of peo... See more

Make sure you know why you’re doing something, especially if you’re a publisher or brand and you have limited bandwidth and / or resources. Your print magazine has a blog? Why? What is that accomplishing? Is it even good or does it make you look bad? Define your goals, inspect them thoroughly and be able to have an honest answer about why you want ... See more

Don’t focus on giving people they thing you know they’ll accept, give them the thing that you know will move the needle.

I’m thankful for casual conversations, spontaneous huddles and creative collusion

We’ve sacrificed nuanced judgment for a trend report without a methodology.

We’ve sacrificed white space thinking for whatever the average is doing.

And we’ve sacrificed the attributes we care most about (resonance, loyalty, fandom, influence and impact) for the metrics easily available to us (clicks, views and follows).

As Rick Rubin puts it,

“If you

... See more

As marketer and author Rory Sutherland puts it, many of the problems we face today are open ended. Yet we aren’t actually looking to solve these problems.

Instead, we’re looking to win arguments . Or as I put it, we’re looking to maintain our employer’s health insurance. Don’t rock the boat.

Great software products aren’t simply a collection of buttons, icons, and menus. They shape how we think and who we aspire to be.

The problem isn’t that machines are becoming more human-like, it’s that humans are becoming more machine-like in an effort to keep up.

There are no shortcuts to hard-won insight.

No one does this in a snap.

But it’s hard to ... See more