Agalia Tan
@agaaalia
Senior Strategist at We Are Social
RADAR Chapter Lead for Singapore
Agalia Tan
bio.site
Fail How To (Not) Wieden+Kennedy Amsterdam Or: Why There Is No Audience For What We Make And Why That Truth Will Set Us Free
The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
Link. If we can do that - if we can actually create the space, take the time, and exercise the discipline to properly step into an idea - I’d contend that the chances of us actually being able to then contribute to the development and improvement of it will be vastly improved.
TL;DR: Just sit with it for a while.
TL;DR: Just sit with it for a while.
Martin Weigel • The subtle art of stepping into an idea — Martin Weigel
I had a conversation a few days ago with one of the most rockstar women I know.
She said: “I don’t want to lead my own thing. I want to be a first follower who passionately supports a mission I care about, and enables teams to do their best work.”
Her level of awareness and conviction has lingered on my mind. It made me realize that a lot of peo... See more
... See moreShould the human fashion editor tell you what to like or should it be the algorithmic machine, in the form of the Amazon bookstore, Spotify feed, or Netflix home page? That is the central dilemma of culture in Filterworld.
The former option is mercurial and driven by elite gatekeepers, a powerful group built up over a century of modern cultural ind
“We make our fortunes and we call them fate.”... See more
Chance IV comes to you, unsought, because of who you are and how you behave.
...Chance IV is so personal, it is not easily understood by someone else the first time around... here we probe into the subterranean recesses of personal hobbies and behavioral quirks that autobiographers know about, biographers
Fictive Kin • Pmarchive - Luck and the entrepreneur, part 1: The four kinds of luck
how do you truly grow into yourself
there is merit in stacking blocks one by one
Many of us spend our lives pursuing private acceptance through external success. But no matter the award or honor, our inner doubts will remain. True acceptance comes from inside us. It takes asking ourselves challenging questions like: What do I want from my work? What’s most important about it to me ? How would I create my work differently if I p... See more
What if you gave yourself the gift of inner acceptance?
for makers and