Aishwarya Goel

Now don’t get me wrong: people can certainly own brands. They can invent and direct brands and they can design, manufacture, and promote brands. But rather than manufacturing a personal brand, why not build a reputation? Why not develop our character? Imagine what we could learn from each other if we felt worthy as we are instead of who we project... See more

AI agents are evolving, but not all are built the same. Personal agents help individuals with tasks like scheduling but require advanced reasoning. Persona-based agents focus on niche jobs, like legal research or coding, where AI can follow strict rules. Then there’s Company AI agents —where businesses use AI not just for automation, but as a... See more

The impact of an essay is how much it changes readers' thinking multiplied by the importance of the topic. But it's hard to do well at both. It's hard to have big new ideas about important topics. So in practice there's a tradeoff: you can change readers' thinking a lot about moderately important things, or change it a little about very important... See more

Meditation is also the process of moving up abstraction layers. From living inside of your thoughts to observing your thoughts