A goal is a win condition. Constraints are the rules of the game. But not all games are worth playing. And some of the most powerful forms of progress emerge from people who stopped trying to win and started building new game boards entirely.
with few exceptions, anything that becomes commoditized and ubiquitous - from shoes and clothing to watches and cars - spurs demand for a more scarce and meaning-infused version (often with brand/story and quality driving the premium).
I watch people scroll through lives they're not living, amassing evidence of their own incompleteness. The investment they didn’t make. The startup they didn’t join. The newsletter they didn’t start, the career pivot, the relationship that might have been different. We've turned existence into an infinite ramble of inadequacy, each swipe an... See more