Will

Commit to following through on what you’ve already planned or launched before you chase the next creative, experimental, or shiny idea. “Earn the right to build” and “have respect for sequencing” are principles I’ve internalized.

The real question is, where does scarcity still exist? It exists where it has always existed—in the distribution layer, with the limits on human attention. Artificial intelligence can generate abundance in creation, it can even create new currencies, but it cannot convert attention into currency. Only human beings can do that. 

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