3-2-1: On Simplifying, a 5-Step Process for Nearly Anything, and Collaboration | James Clear

A list of 10 principles from an early internal memo at Nike, long before the company grew into a global brand. This list is rumored to have been written in 1977 by the first head of marketing, Rob Strasser, and was shared decades later by lead designer Markus Kittner.

“1. Our business is change.

2. We're on offense. All the time.

3. Perfect results co... See more

Lawyer and activist Vernon Jordan on the collaborative nature of life:

“You are where you are today because you stand on somebody’s shoulders. And wherever you are heading, you cannot get there by yourself. If you stand on the shoulders of others, you have a reciprocal responsibility to live your life so that others may stand on your shoulders. It’s... See more

“A 5-step process for nearly anything:

1) Explore widely. Find out what is possible.

2) Test cheaply. Run small, quick experiments. Sample things.

3) Edit ruthlessly. Focus on the best. Cut everything else.

4) Repeat what works. Don't quit on a good idea.

5) Return to 1.”

“To simplify before you understand the details is ignorance.

To simplify after you understand the details is genius.”

“Be radically proactive about any behavior that pays off in 10 years.”