About the problems of the Creator Economy There is a desire to be seen how you wish to be seen. Content today is presented without almost zero context, e.g. videos on Youtube recommended by an algorithm.
In today’s post-therapeutic market, irony, detachment, and self-optimization have become substitutes for justice, truth, morality, or political resolve.
There is a competition going on for authority online — not just authority in a particular subject matter, like politics or finance, but the authority to provide a comprehensive view of what matters on the internet, pointing out what to pay to attention to.