As a more right-leaning crowd of tech elite and terminally online Gen-Z founders emerged, they turned against politics in the workplace and globalism. Sharing technology globally had put Silicon Valley’s tech leadership at risk of being overtaken by China, some said.
Institutions embody the collective agreement and fabric of meaning that, above any external forces, builds, as opposed to extracts from, cultural and social value. In the age of platforms, the challenge is to reconfigure and revive institutions, employing “intra-institutional technology” that augments their missions without cannibalizing them,... See more
About values and the selfAll of this makes people question who they want to be. There’s a need that’s not being answered in economic terms or about status. It’s about belonging, being seen, recognised.
2. Decreasing trust in large social and search companies. Concurrent with the rise of creator-driven discovery is a general sense of dwindling trust in the companies consumers have historically relied on to find online content and products.
I don’t think it’s a coincidence we’re so fiercely protecting our intellectual property in an era when it’s harder and harder to purchase physical property.
brands like Rare Beauty and Poppi reward subscribers with early launches and discounts, while using their communities to gauge new ideas, get feedback and build loyalty. Loyalty driven by sincere participation compounds, creating brand evangelists whose influence can’t be bought.